Hey hey,
Let’s talk about something that’s shifting online visibility in a big way: AI-powered search.
Tools like ChatGPT, Google’s Search Generative Experience (SGE), and voice assistants aren’t just futuristic ideas; they’re actively changing how people search for businesses like yours.
And guess what?
Your website’s SEO plays a significant role in whether or not these tools recommend you.
AI doesn’t make up answers out of thin air; it pulls from existing, optimized content across the web.
So, if your content is clear, helpful, and aligned with your audience’s questions, it’s more likely to show up in AI-powered responses.
Here are four quick ways to improve your SEO and your AI discoverability:
1️⃣ Use natural language (like your clients speak).
AI tools prioritize content that mirrors how people actually ask questions. Ditch the jargon.
2️⃣ Answer real questions on your site.
Write blog posts or service page FAQs that directly address common concerns or curiosities your clients have. Think: “How do I know if Google Ads is right for me?” or “What does a website audit include?”
3️⃣ Optimize your metadata.
Your homepage and services pages should have clear, keyword-rich title tags and meta descriptions. These help both Google and AI tools understand what you offer.
4️⃣ Structure your content with headers.
Break your content into sections using H2s and H3s. This makes it easier for search engines and AI to “read” and interpret your content.
Whether someone is searching on Google, asking ChatGPT, or talking to Alexa, the stronger your SEO, the better your chances of being recommended.
And if that sounds overwhelming, I’ve got you.
Talk soon,
Glenneth
P.S. Want me to take a look at your website and give you a few suggestions for SEO + AI visibility?
Book a quick discovery call and let’s chat.
