Hey hey!
Ever wondered how people actually find your website? Google Analytics has the answers!
Here’s a quick breakdown of the primary traffic sources:
1️⃣ Organic Traffic – Visitors who find you naturally via Google and other search engines. Free, high-quality, and long-term.
2️⃣ Paid Traffic – People coming from your ads on Google, Facebook, and more. Fast, targeted, and effective.
3️⃣ Social Traffic – Visitors clicking over from Instagram, Facebook, Twitter, or LinkedIn.
4️⃣ Referral Traffic – Traffic from other websites linking to you. Bonus: traffic coming from AI sources like ChatGPT is often categorized here.
5️⃣ Direct Traffic – People typing your URL straight into their browser. That’s strong brand recognition.
6️⃣ Email Traffic – Visitors from newsletters, promo emails, or campaigns.
7️⃣ Other Traffic – Traffic that doesn’t fit the usual categories.
8️⃣ Not Set Traffic – Unidentified traffic; check your tracking settings to understand it better.
Knowing where your traffic comes from is key to focusing your time, money, and energy on what actually works.
💡 Want to know exactly where YOUR traffic is coming from?
That’s what my What’s Working Now report in the Visibility Hive shows, so you can make data-driven decisions and grow your business.
Check out The Visibility Hive.
Questions about traffic sources, the What's Working Now report, or The Visibility Hive? Just hit reply.
Talk soon,
Glenneth
Your fueled-by-Diet-Coke, no-fluff visibility expert
